Benson & Hedges Company was founded on Old Bond Street in London in 1873. Its founders were partners Richard Benson and William Hedges. In 1878 the company was awarded the Royal Order. Benson & Hedges cigarettes are rightfully considered one of the first to start selling tobacco in tins, and thereby preserving the freshness of the product. In 1885, Alfred Paget, the son of the founder of the company, took his place in the company after the death of Richard Benson.
Shortly thereafter, Benson & Hedges began its promotion – opened a branch and company store in New York. At this time, Benson & Hedges cigarettes were advertised as premium cigarettes made from complex bags of tobacco from around the world. And in 1954, the Benson & Hedges brand was resold to Philip Morris. But by that time, the British Benson & Hedges had opened branches almost all over the world. Also, this product attracted the weaker sex. Women were encouraged to smoke the brand on the catwalk during fashion shows. Fashion is trendy clothes along with novelties like these cigarettes.
Online resources come to the rescue of those who are always on the lookout for new products, but do not want to waste time going to offline stores. You can choose a purchase in one click immediately in the product window. This method is the fastest and easiest for the buyer. Plus, this option is good as a trial, when you want to buy only one item, and not to collect too many items in a shopping cart.
What are Benson & Hedges cigarettes?
Benson & Hedges cigarettes are still in production today. And still, they are positioned as premium cigarettes. The composition of cigarettes is Virginia or the so-called. American blend, depending on the market. Moreover, this brand financially helps many sports. For example, Benson Hedges funded a touring ice show in the late 1980s. It also causes particular interest in this phenomenon. This is not only the great taste of cigarettes, their production and advertising direction, but also the activities of the company as a whole. This proves that the company is diversified, and nothing human is alien to it.